There is a lot of talk about the Millenials, but not as much about the consumer group that is going to be the biggest one in 2020. In this episode, we are talking about generation z. We discuss who they are, how they will behave, and what we can do to connect with them. Even if this is not your target customer group, you can learn a lot about this generation that is already controlling and influencing $800 billion in direct spendings! So bring out a pen and paper and prepare your brand for the future.
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This Course will guide you through our proven 6-step success blueprint, on how to go from just an idea, to learning exactly what it takes to launch your own profitable sustainable apparel brand.
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